Ubuntu Logistics - Nairobi

Ubuntu Logistics Nairobi

Ubuntu Logistics , a leading transport and logistics company based in Nairobi, approached Mjini Digital for a complete digital transformation. The goal: build a fast, interactive, and SEO-optimized website that could increase visibility in local and national search results. We delivered a full-stack website with seamless admin control, integrated lead management, AI-enhanced user interaction, and high SEO performance.

Services Provided

1. Website Design

2. Full-Stack Web Development

3. Search Engine Optimization (SEO)

Tech Stack Used

Next.js: For fast, SEO-friendly rendering and superior user experience

Payload CMS: A headless CMS that powers a dynamic admin panel and content control

Tailwind CSS + ShadCN: For responsive, clean, modern styling

Neon Database: Serverless PostgreSQL for scalable, fast data operations

Cloudinary: Optimizes and delivers all images and videos for peak speed

AI Integrations: OpenAI and Anthropic for smarter lead capture and content interactions

What We Built

A responsive, branded website reflecting Ubuntu Logistics' trust and scale

Powerful CMS for real-time management of services, team, and content

SEO-optimized landing pages for each core service

Built-in lead tracking and form management system

AI-enhanced forms that guide users with smart prompts

Cloudinary-managed media for quick-loading images and videos

The Process

Discovery & Research: We researched logistics keywords, competitors, and user behaviors.

Design Phase: Created a modern, bold, mobile-first design to reflect professionalism and scale.

Development: Used Next.js with server-side rendering for speed and SEO. Payload CMS allowed seamless content editing by Ubuntu's in-house team.

AI Integration: Leveraged OpenAI to power smart CTAs and Anthropic to personalize content responses.

SEO Optimization: Technical and content SEO implemented with structured data, fast load times, and targeted keywords.

SEO Results

Ranks 6th on Google's first page for the keyword: "transport logistics Nairobi"

High impressions and click-through from Google Search Console data

Featured in AI snippets from ChatGPT and Claude (Anthropic)

Load speed: 1.4s average across mobile and desktop

Lighthouse score: 98+ across performance, accessibility, and SEO

Why Our Tech Made a Difference

Next.js ensures blazing speed, SSR and static site generation, which improves SEO and UX.

Payload CMS offers unmatched flexibility. Clients manage their entire website without developer help.

Cloudinary dramatically reduces media load times.

Tailwind & ShadCN give a sleek, modern UI with fewer bytes.

OpenAI & Anthropic enable real-time engagement through AI-powered forms and answers.

Cost

This full package—including design, development, and SEO—was delivered for KES 60,000.

Frequently Asked Questions (FAQs)

1. How much does website design cost in Kenya?Custom websites in Kenya typically range from KES 30,000 to KES 150,000. Our Ubuntu Logistics project cost KES 60,000, including full SEO.

2. Who are the top web designers in Kenya?Mjini Digital is among Kenya’s top-rated web design agencies, known for fast, SEO-optimized websites that rank and convert.

3. What makes Mjini the best SEO company in Kenya?We combine tech like Next.js with real SEO strategies that rank our clients' websites on Google's first page.

4. What is included in SEO services in Kenya?SEO includes keyword research, metadata, page speed, content optimization, and backlink strategies.

5. Are SEO and web development offered together?Yes. At Mjini Digital, we build websites with SEO integrated from the start.

6. What do I need to get started with web development in Kenya?You need clear goals, branding assets, and your service information. We handle the rest.

7. Are short web design courses available in Kenya?Yes, institutions like Moringa School and Zalego Academy offer them. You can also learn on platforms like Coursera or Udemy.

8. How much do digital marketing services cost in Kenya?Digital marketing prices range from KES 20,000 to KES 100,000 monthly depending on the scope and services.

9. How long does it take to build a website?Most custom websites like Ubuntu Logistics take 3-4 weeks. Urgent projects can be done faster.

10. Do I get admin control after development?Yes. With Payload CMS, you get full admin access to edit content, track leads, and update images or videos.

11. How do I choose the right web designer in Nairobi?Look for proven results, SEO success, local understanding, and modern tech use.

12. Is AI integration useful for websites in Kenya?Absolutely. AI improves lead generation, user engagement, and content relevance.

13. What are people searching for in your industry?Searches like "web design Kenya", "top 10 web designers in Kenya", and "SEO experts in Nairobi" are very common.

14. What are the best SEO tools or frameworks?Next.js, Yoast, SEMrush, and Google Search Console are industry standards. We use most of them in our projects.

15. How do SEO experts in Kenya charge?SEO services may cost KES 5,000 to KES 30,000 monthly. We include SEO in our development fee.

Final Thoughts

If you're looking for a high-performance, scalable, SEO-optimized website, Mjini Digital is your go-to agency. From lead tools to AI integration and first-page Google rankings, our work speaks for itself. Just like Ubuntu Logistics, your business can also dominate the digital space.